Probiotic Shampoo & Body Wash

• Probiotic complex: lactobacillus ferment, lactobacillus/coconut fruit ferment filtrate, and alpha-glucan oligosaccharide for a compelling microbiome-focused ingredient story
• Gentle, plant-derived surfactant system (sodium cocoamphoacetate, cocamidopropyl betaine, lauryl/decyl glucoside) — sulfate-free cleansing
• Dual-purpose formula works as both a shampoo and a body wash — efficient SKU for brand owners
• Includes ziziphus joazeiro bark extract for a differentiated botanical ingredient with an environmental-protection narrative
• Clean ingredient deck with propanediol and glycerin for a comfortable, non-stripping wash feel

Intended Use

Designed as a dual-purpose shampoo and body wash for daily use. Fills the cleansing step in both haircare and body care routines, positioned for brands targeting probiotic-curious, microbiome-aware, or urban-lifestyle consumers.

Customization Notes

• Add fragrance or essential oils to create a branded scent profile — the base is formulation-ready for aromatic customization
• Position for specific market niches: probiotic beauty, urban detox, scalp wellness, or gentle daily cleansing
• Private label–ready as a single dual-purpose SKU, reducing complexity for new brands entering both hair and body categories simultaneously

• Lactobacillus Ferment, Lactobacillus and Coconut (Cocos nucifera) Fruit Extract
• Alpha-Glucan Oligosaccharide
• Ziziphus Bark Extract
• Sodium Cocoamphoacetate

Option 1: Everyday Shampoo & Body Wash

1. Wet hair and body thoroughly in the shower.
2. Dispense a generous amount into your palms and work into a lather — the plant-derived surfactant system produces a satisfying, gentle foam.
3. Massage through the scalp and hair, then work the lather down over the body.
4. Rinse thoroughly. Hair looks shiny and skin feels refreshed and clean — not stripped — thanks to the glycerin and propanediol in the formula.

Option 2: Scalp-Focused Probiotic Cleanse

1. Wet hair and apply the shampoo directly to the scalp.
2. Using your fingertips (not nails), massage in small, circular motions across the entire scalp for 60 seconds — the probiotic complex (lactobacillus ferment, coconut fruit ferment filtrate, alpha-glucan oligosaccharide) is the hero story here.
3. Allow the lather to sit on the scalp for an additional 30 seconds before rinsing.
4. Follow with a conditioner on the mid-lengths and ends only.
5. Finish with a cool-water rinse to seal the hair cuticle. Hair appears glossy and the scalp feels comfortably balanced.

Option 3: Urban-Lifestyle Daily Reset

1. At the end of a busy day, step into a warm shower and let the steam open up your pores.
2. Apply the body wash to a loofah or washcloth and work into a rich lather. Cleanse the body thoroughly, focusing on areas exposed to daily environmental elements — face, neck, arms, and hands.
3. Rinse, then apply a second small amount to wet hair and gently massage the scalp. The sulfate-free formula and ziziphus joazeiro bark extract support a gentle cleansing experience for both hair and skin.
4. Rinse completely. Skin appears dewy and refreshed, and hair feels lightweight and clean — the perfect daily reset.

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

Common Names:

Water, Sodium Cocoamphoacetate, Lactobacillus Ferment, Cocamidopropyl Betaine, Lauryl Glucoside, Decyl Glucoside, Glycerin, Lactobacillus and Coconut Fruit Extract, Coco-Glucoside, Glyceryl Oleate, Alpha-Glucan Oligosaccharide, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Ziziphus Joazeiro Bark Extract, Propanediol

International Nomenclature (INCI):

Water (Aqua), Sodium Cocoamphoacetate, Lactobacillus Ferment, Cocamidopropyl Betaine, Lauryl Glucoside, Decyl Glucoside, Glycerin, Lactobacillus/Coconut Fruit Juice Ferment Filtrate, Coco-Glucoside, Glyceryl Oleate, Alpha-Glucan Oligosaccharide, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Ziziphus Joazeiro Bark Extract, Propanediol

Warning Statements:

Not for internal consumption. Pregnant or lactating people consult a doctor prior to use. Discontinue if irritation occurs.

Technical Specs:

• Preservation system: Phenoxyethanol and Tetrasodium Glutamate Diacetate
• Color: Slightly cloudy clear to off-white
• pH: 4.2-5.8