Mature Skin Facial Toner

• DMAE Bitartrate as the featured functional ingredient — recognized for supporting the appearance of firmer, more toned-looking skin
• Rose Water (Rosa Damascena) base provides a premium, hydrating foundation with a delicate floral character
• Multi-fruit botanical complex: Bilberry, Cranberry, Orange Peel, Lemon Peel, and Sugar Cane extracts
• Aloe Vera Leaf Juice and Glycerin deliver lightweight, comfortable hydration
• White Willow Bark Extract and Tea Tree Essential Oil contribute botanical depth
• Preserved with Phenoxyethanol; chelated with Tetrasodium Glutamate Diacetate

Intended Use

Positioned as a facial toner base for the toning step in mature-skin-focused skincare routines. Fills a prep and hydration slot for consumers looking for products that support the look of smoother, more refreshed, and vibrant-looking skin.

Customization Notes

• Lightly scented with Tea Tree Essential Oil; compatible with additional fragrance or essential oil customization
• DMAE and fruit-extract complex provide strong ingredient marketing hooks for brands focused on the appearance of youthful-looking skin
• Private label ready for premium facial skincare, spa retail, and age-appearance-focused product lines

• Vegan DMAE
• Alpha Hydroxy Acids
• Rose Distillate
• Aloe
• Tea Tree Essential Oil

Option 1: Daily Toning Step

1. After cleansing, saturate a cotton pad with toner.
2. Sweep gently across the face and neck in upward motions, letting the rose water and DMAE-enriched formula refresh the skin.
3. Follow immediately with your serum or moisturizer while skin still feels lightly damp and prepped.

Option 2: Spa-Style Layered Hydration

1. Cleanse thoroughly, then mist the toner directly onto the face from about six inches away — no cotton pad needed.
2. Press the toner into skin with clean palms, using gentle patting motions to encourage absorption of the multi-fruit botanical complex and rose water.
3. While skin is still dewy, apply a hydrating serum, pressing it in with the same patting technique.
4. Seal with a moisturizer to lock in the layers of hydration for skin that looks refreshed and vibrant.

Option 3: Midday Radiance Refresh

1. Decant toner into a travel-size mist bottle for on-the-go use.
2. Close your eyes and mist lightly over your face whenever skin feels dry or looks dull throughout the day — over or under makeup.
3. Gently pat with fingertips to press the bilberry, cranberry, and rose water botanicals into skin, leaving it looking more luminous and comfortably hydrated in seconds.

Common Names:

Water, Rose Water, Aloe Vera Leaf Juice, Glycerin, DMAE Bitartrate, Cane Sugar, Bilberry Fruit Extract, Maple Syrup Granules, Orange Peel Extract, Lemon Peel Extract, Cranberry Extract, White Willow Bark Extract, Tea Tree Essential Oil, Polysorbate 20, Alcohol, Tetrasodium Glutamate Diacetate, Phenoxyethanol

International Nomenclature (INCI):

Water (Aqua), Rosa Damascena (Rose) Flower Water, Aloe Barbadensis (Aloe Vera) Leaf Juice, Glycerin, Dimethylaminoethanol Tartrate (DMAE Bitartrate), Sucrose, Vaccinium Myrtillus (Bilberry) Fruit Extract, Acer Saccharum (Maple Syrup), Citrus Sinensis (Orange) Peel Extract, Citrus Limon (Lemon) Peel Extract, Vaccinium Macrocarpon (Cranberry) Fruit Extract, Salix Alba (White Willow) Bark Extract, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Polysorbate 20, Alcohol, Tetrasodium Glutamate Diacetate, Phenoxyethanol

Warning Statements:

Not for internal consumption. Pregnant or lactating people consult a doctor prior to use. Discontinue if irritation occurs.

Although suitable for most skin types, DMAE can cause a tingling sensation so a patch test is recommended for those with sensitive skin.

Technical Specs:

• Preservation system: Phenoxyethanol and Tetrasodium Glutamate Diacetate
• Color: Clear to slightly cloudy

Documentation:

Simple Aloe Gel SDS