Clarifying Facial Serum

• Lightweight, fast-absorbing emulsion serum that layers well under moisturizers and sunscreens
• Contains DMAE bitartrate, sodium hyaluronate, niacinamide, and jojoba seed oil for a multi-benefit ingredient deck
• Botanical complex includes rooibos, green tea, white peony tea, white willow bark, and aloe vera — supporting clean-label and plant-forward positioning
• Fragrance-free base — ready for custom scent or to market as unscented
• Preserved and pH-balanced for stability and skin compatibility

Intended Use

Designed as a daily-use facial serum for combination, oily, or uneven-looking skin types. Fills the serum step in a multi-step skincare routine, positioned between cleansing and moisturizing.

Customization Notes

• Add fragrance or essential oils for a branded scent profile, or market as-is for fragrance-free lines
• Layer in additional post-added ingredients such as botanical extracts, peptides, or vitamin C derivatives to enhance positioning
• Pair with NourishUs Naturals cleansers and moisturizers for a complete "balance" or "clarifying" skincare collection

• OptiMSM & Vegan DMAE
• Rooibos, Green Tea, and White Tea Extracts (Responsibly Grown)
• Hyaluronic Acid
• Niacinamide (Vitamin B3)
• Jojoba Oil (Responsibly Grown)

Option 1: Everyday Balance

1. Cleanse your face with a gentle cleanser and pat skin until just slightly damp.
2. Dispense 2–3 drops of serum onto your fingertips.
3. Gently pat the serum across your forehead, cheeks, nose, and chin — let the lightweight formula absorb fully before moving to your next step.
4. Follow with your favorite moisturizer. Skin feels comfortably balanced and looks more even-toned throughout the day.

Option 2: Professional Layering Method

1. Double cleanse — first with an oil-based cleanser to dissolve surface buildup, then with a water-based cleanser for a fresh, clean canvas.
2. Apply a hydrating toner and press it into damp skin with your palms.
3. Dispense 3–4 drops of the clarifying serum and press (don't rub) into the skin using gentle, upward motions — the fast-absorbing formula layers smoothly without pilling.
4. Follow with a lightweight moisturizer and finish with SPF in the morning. The rooibos, green tea, and white peony tea botanical complex supports a plant-forward routine that leaves skin looking visibly refined.

Option 3: Combination-Skin Evening Reset

1. Cleanse your face thoroughly at the end of the day to remove all traces of makeup, sunscreen, and daily buildup.
2. Apply 2–3 drops of serum to your fingertips and press into the areas where skin tends to feel oiliest — typically the T-zone (forehead, nose, chin).
3. Using a separate drop, lightly pat the serum onto drier areas like the cheeks, where skin may feel tight or uneven.
4. Leave the serum to absorb fully for 60 seconds, then apply a nourishing night cream. By morning, your complexion looks more balanced and feels comfortably moisturized.

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.

Common Names:

Water, Alcohol, DMAE Bitartrate, Jojoba Seed Oil, Emulsifying Wax, Glycerin, Baking Soda, Rooibos Leaf & Stem Extract, Green Tea Leaf Extract, White Peony Tea Extract, White Willow Bark Extract, Aloe Vera Leaf Juice, MSM (Methylsulfonylmethane), Hyaluronic Acid, Vitamin B3, Vitamin E, Sunflower Seed Oil, Xanthan Gum

International Nomenclature (INCI):

Water (Aqua), Alcohol, Dimethylaminoethanol Tartrate (DMAE Bitartrate), Simmondsia Chinensis (Jojoba) Seed Oil, Emulsifying Wax (Cetearyl Alcohol, Polysorbate 60), Glycerin, Sodium Bicarbonate, Aspalathus Linearis (Rooibos) Leaf/Stem Extract, Camellia Sinensis (Green Tea) Leaf Extract, Camellia Sinensis (White Peony Tea) Leaf Extract, Salix Alba (White Willow) Bark Extract, Aloe Barbadensis (Aloe Vera) Leaf Juice, Dimethyl Sulfone, Sodium Hyaluronate, Niacinamide, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Xanthan Gum

Warning Statements:

Not for internal consumption. Pregnant or lactating people consult a doctor prior to use. Discontinue if irritation occurs.

Patch Test: Always do a patch test before using the blend extensively, especially if you have sensitive skin or scalp. Apply a small amount to the inside of your wrist or elbow and check for any irritation within 24 hours.

Technical Specs:

• Preservation system: Alcohol (Responsibly Grown)
• Color: Off White to Beige
• pH: 4.2 - 5.8

Documentation:

Clarifying Facial Serum SDS