{"title":"Surfactants \u0026 Cleansing Agents","description":"\u003cp\u003eSurfactants and cleansing agents are the workhorses behind your facial cleansers, body washes, hand soaps, and shampoos. They help lift away oil, sweat, pollutants, and product buildup so they can be rinsed from the skin and hair with water. The surfactant system you choose has a major impact on foam profile, cleansing strength, mildness, and the after‑feel your customers notice in the shower or at the sink. With the right blend, you can create formulas that feel effective without leaving the skintight or hair stripped and difficult to detangle. Surfactants can also support secondary roles such as wetting, spreading, basic solubilization, and even supporting emulsification in more complex systems. When you buy wholesale cosmetic ingredients for cleansing, you can design everything from daily gentle face washes to richer, more clarifying shampoos for specific hair types. That flexibility helps you build a portfolio that meets diverse consumer preferences while staying aligned with your brand’s performance story.\u003c\/p\u003e","products":[{"product_id":"decyl-glucoside","title":"Decyl Glucoside","description":"\u003cp\u003eDecyl Glucoside is an alkyl polyglucoside non-ionic surfactant produced by the reaction of glucose, typically from corn starch, with decyl alcohol derived from coconut and\/or palm kernel oils. In formulations, it functions as a mild cleansing agent, foaming agent, and emulsifier, supporting the removal of dirt and oil while contributing to foam stability. It is commonly used in rinse-off products such as shampoos, body washes, facial cleansers, baby products, and shower gels.\u003c\/p\u003e","brand":"NourishUs Naturals","offers":[{"title":"16 fl oz (473 mL)","offer_id":45324873138466,"sku":"122-118A","price":12.57,"currency_code":"USD","in_stock":true},{"title":"1 gal (3.78 L)","offer_id":47262917230882,"sku":"122-118C","price":41.28,"currency_code":"USD","in_stock":true},{"title":"5 gal (18.9 L)","offer_id":45246767759650,"sku":"122-118D","price":163.62,"currency_code":"USD","in_stock":true},{"title":"55 gal (208 L)","offer_id":45246768021794,"sku":"122-118E","price":1383.7,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/files\/NuN-122-118-Decly-Glucoside-01.jpg?v=1778018687"},{"product_id":"sodium-lauryl-sulfate-sls","title":"Sodium Lauryl Sulfate (SLS)","description":"\u003cp\u003eSodium Lauryl Sulfate (SLS) is a high-foaming anionic surfactant derived from natural fatty alcohols of mixed palm and coconut feedstock. It is widely used in rinse-off cosmetic products for its powerful cleansing, emulsifying, and foaming properties. Commonly found in shampoos, body washes, facial cleansers, and bath products, SLS contributes to quick foam buildup, effective soil removal, and enhanced product spreadability. It is often used in combination with milder secondary surfactants to moderate its cleansing strength and improve mildness. Active % 28-30.\u003c\/p\u003e","brand":"NourishUs Naturals","offers":[{"title":"16 fl oz (473 ml)","offer_id":45369967771938,"sku":"122-152A","price":16.24,"currency_code":"USD","in_stock":true},{"title":"1 gal (3.78 L)","offer_id":45369983435042,"sku":"122-152C","price":78.51,"currency_code":"USD","in_stock":true},{"title":"5 gal (18.9 L)","offer_id":45369990283554,"sku":"122-152D","price":309.32,"currency_code":"USD","in_stock":true},{"title":"55 gal (208 L)","offer_id":50222296629538,"sku":"122-152E","price":2995.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/files\/NuN-122-152-Sodium-Lauryl-Sulfate-01.jpg?v=1764193296"},{"product_id":"alpha-olefin-sulfonate","title":"Alpha Olefin Sulfonate","description":"\u003cp\u003eAlpha Olefin Sulfonate (AOS) is an anionic surfactant derived from the sulfonation of alpha olefins, typically sourced from natural or synthetic fatty alcohols. It is commonly used in personal care formulations to provide effective cleansing and foaming. Known for its high flash foam and excellent rinsability, AOS is frequently included in shampoos, body washes, facial cleansers, and other rinse-off systems.\u003c\/p\u003e\n\n\u003cp\u003eIt is often selected as an alternative to traditional sulfates in sulfate-free formulations due to its strong performance and broad compatibility with other surfactants.\u003c\/p\u003e","brand":"NourishUs Naturals","offers":[{"title":"16 fl oz (473 ml)","offer_id":47270233375010,"sku":"122-186A","price":12.45,"currency_code":"USD","in_stock":true},{"title":"1 gal (3.78 L)","offer_id":47270230163746,"sku":"122-186C","price":64.25,"currency_code":"USD","in_stock":true},{"title":"5 gal (18.9 L)","offer_id":45324885459234,"sku":"122-186D","price":211.86,"currency_code":"USD","in_stock":true},{"title":"55 gal (208 L)","offer_id":50067169018146,"sku":"122-186E","price":1585.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/files\/NuN-122-319-Glycerin-Caprylic-Triceride-H2O-Surose-01_579811f2-74c4-488a-9d6e-c53306fb4b20.jpg?v=1777388900"},{"product_id":"sodium-cocoamphoacetate","title":"Sodium Cocoamphoacetate","description":"\u003cp\u003eSodium Cocoamphoacetate is a mild amphoteric surfactant derived from coconut oil fatty acids. Known for its gentle cleansing profile, it helps reduce irritation potential when used alongside anionic surfactants and supports rich, stable foam. It’s widely used in sulfate-free and gentle wash formulations, as well as in shampoos, body washes, facial cleansers, and bubble baths. This ingredient contributes to mildness, foam stabilization, and improved viscosity response in rinse-off systems.\u003c\/p\u003e","brand":"NourishUs Naturals","offers":[{"title":"16 fl oz (473 ml)","offer_id":50067126190370,"sku":"122-101A","price":19.07,"currency_code":"USD","in_stock":true},{"title":"1 gal (3.78 L)","offer_id":47252911325474,"sku":"122-101C","price":93.65,"currency_code":"USD","in_stock":true},{"title":"5 gal (18.9 L)","offer_id":47462132285730,"sku":"122-101D","price":362.54,"currency_code":"USD","in_stock":true},{"title":"55 gal (208 L)","offer_id":49641082257698,"sku":"122-101E","price":3295.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/files\/NuN-122-101-Sodium-Cocoamphoacetate-01.jpg?v=1759546000"},{"product_id":"disodium-lauroamphodiacetate","title":"Disodium Lauroamphodiacetate","description":"\u003cp\u003eDisodium Lauroamphodiacetate is an amphoteric surfactant derived from lauric acid, often sourced from coconut oil. It functions as a mild cleansing agent, foam booster, and conditioner in formulations, helping to lower surface tension, stabilize emulsions, and enhance foam while supporting skin and hair feel. Commonly used in shampoos, facial cleansers, body washes, and baby products to support cleansing and conditioning performance.\u003c\/p\u003e\n","brand":"NourishUs Naturals","offers":[{"title":"16 fl oz (473 ml)","offer_id":47252913029410,"sku":"122-275A","price":32.23,"currency_code":"USD","in_stock":true},{"title":"1 gal (3.78 L)","offer_id":47252913062178,"sku":"122-275C","price":178.2,"currency_code":"USD","in_stock":true},{"title":"5 gal (18.9 L)","offer_id":47252913127714,"sku":"122-275D","price":778.76,"currency_code":"USD","in_stock":true},{"title":"55 gal (208 L)","offer_id":51641489522978,"sku":"122-275E","price":6175.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/files\/NuN-122-275-Disocium-Lauroamphodiacetate-01.jpg?v=1777345860"},{"product_id":"sodium-cocoyl-isethionate-powder","title":"Sodium Cocoyl Isethionate Powder","description":"\u003cp\u003eSodium Cocoyl Isethionate (SCI) Powder is a mild, sulfate-free anionic surfactant derived from coconut fatty acids. It creates a rich, creamy lather and leaves behind a soft, conditioned after-feel, making it ideal for gentle cleansers, facial bars, shampoo bars, body washes, and baby care products. SCI is especially favored in solid-format products for its low irritation profile and luxurious foam, even in hard water. The powder form allows for flexible processing and efficient dispersion.\u003c\/p\u003e","brand":"NourishUs Naturals","offers":[{"title":"1 lb (.45 kg)","offer_id":49995750998306,"sku":"129-161A","price":34.43,"currency_code":"USD","in_stock":true},{"title":"7 lb (3.17 kg)","offer_id":47589379506466,"sku":"129-161C","price":160.85,"currency_code":"USD","in_stock":true},{"title":"35 lb (15.87 kg)","offer_id":47589379539234,"sku":"129-161D","price":706.82,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/files\/NuN-129-161-Sodium-Cocoyl-Isethionate-01.jpg?v=1759545860"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/5100\/3426\/collections\/Category-Ingredients-Best-Sellers_20e55b4a-911a-4212-95e0-80a4a052e9a4.jpg?v=1777333507","url":"https:\/\/nourishusnaturals.com\/collections\/surfactants-cleansing-agents.oembed","provider":"NourishUs Naturals","version":"1.0","type":"link"}